‘Fashion’ brand ‘The Luxury Box’ launches in India: ‘We’re the brand that takes the fashion’
The luxury box brand The Luxury Line has set up shop in India to cater to women seeking comfort in everyday clothes, a luxury item that is a staple of Indian fashion.
The luxury line, which launched in August 2016, includes the luxury box, the luxury lounge and the luxury chair, with a focus on providing women with a range of comfortable clothes and accessories.
The new line will also be available in select stores in India, which will come at a price tag of Rs 6,000-Rs 7,000 per pair, the brand said in a statement.
“We are pleased to have the support of Indian consumers in opening the brand to the wider Indian market,” the brand added.
The brand has launched five line items for the Indian market, including the Luxury Lounge and the Luxurium.
The Luxurine is a sleek lounge chair with a comfortable fit and a soft cushion, and comes with a full-length leather back.
The Comfort Lounge, a chair with leather cushions and a wide leg, comes with an adjustable waist and armrest and is available in various colors, the statement added.
A full-line of items is also available in luxury lounge chairs and chairs, as well as chair covers.
The chairs have a comfortable and breathable design that is ideal for relaxing and socializing.
A selection of chair covers are available as well.
The Luxurines are priced at Rs 5,000 to Rs 7,500 for a two-piece or a three-piece, the company said.